Aidi - Founders Articles

Aidi Articles.

Hand-picked resources for professionals, business owners,
investors and advisors

7:45 am on a weekday in October 2019, I had just complete.....

Why do you patronise a brand even if their product is costly? It’s because you’ve come to trust the brand after foll.....

Integrity is doing the right thing, even when no one is watching. - C.S. Lewis

The second part of this article explores more terms and keywords that are commonly used to describe people, systems, pr.....

Marketing is an important part of building a startup. Contrary to popular belief, great.....

It’s the middle of the month but I can’t resist saying…Happy new year!

As the landscape of business remains ever changing, 2024 promises its own challenges and opportunities for business.....